Finding the Right Key Words

In order to use keywords for your title and URL, you have to know what they are. Effective keyword research for blogs requires knowing your audience.

Before starting to develop the blog, you need to ask yourself the following questions:
• Who do I expect to read my blog?
• What do I expect them to get from it?
• What are myr audience's "hot-button" keywords?

Answering these questions will help you create your keyword list. In fact, the answer to the last question will certainly provide a few keywords. Finding others is easier than you think. We will discuss two different tools in this section.